MotoAI

MotoAI brings next-generation augmented reality to motorsports. It automatically tracks all cars in the race using existing cameras and overlays them with AR tags — just like in a video game.

Introduce the drivers

Augment the full grid at the race start. Help the viewers to find their favorite drivers. Visualize which brands are competing. Set the stage for what will come next.

Full Grid Augmentation

Augment battles

As the race progresses, MotoAI keeps augmenting the cars with their current position, name, and car number. Viewers can quickly locate each car within the existing graphics and better understand the race. Context switching between multiple parallel battles becomes easier for both commentators and the audience.

Live Labels & Insights

Focused storytelling

Augment a single car or a group of cars from a specific category. Track the championship leader's progress throughout the race. Display live speed and driver nationality. By focusing the graphics on one specific car throughout the race, MotoAI enables a whole new kind of storytelling.

Laser-Focused Storytelling

3D analysis

MotoAI is more than just adding tags to cars. It analyzes the video feed to create a detailed, moving 3D model of the race. This model enables precise measurement of new data points, delivering insights never seen before.

Car Distance

Measure live distances between cars directly from video data. Project these measurements onto the ground plane, accounting for camera distortion and occlusions caused by the cars. All of these factors are explicitly modeled within the MotoAI system.

3D Telemetry From Video

Racing Lines

Visualize racing lines taken by the cars from a helicopter perspective. This enables detailed analysis of driving strategies - not just for viewers, but potentially for professional teams as well. These racing lines are drawn on the ground, seamlessly overlapped by cars with pixel-level precision, and can be further enhanced with AR tags.

Live Racing Lines

Wall Distance

Measure live distance from car to wall and project it directly onto the wall - perfect for street tracks where every centimeter counts. Red indicators highlight critical proximity to emphasize danger.

Wall Distance AR

Car components

Augment car tires. Show the current tire compound or the predicted degradation. But don't stop there. With our 3D analysis, any car component can be visually augmented, even engine parts inside the car.

Augmenting Car Parts

Technology

MotoAI is the AI brain and GFX renderer, ready to be embedded into your broadcasting pipeline, regardless of its complexity and sophistication. Here is how it works.

4D Model

MotoAI represents the race as a 4D model, where 3D objects move over 1D time. We integrate multiple data sources (video, GPS, telemetry), and fuse them into a single, coherent representation. This internal model powers both augmented reality graphics and high-level race analysis. The video on the left showcases this representation.

Hardware

MotoAI runs on a single gaming laptop. But if you have professional equipment, great. The more power you throw at MotoAI, the better it works. You will also need SDI I/O card to get video signal in and out.

Augmenting Car Parts

Software

MotoAI is a software application that performs AI analysis and graphics rendering simultaneously. This combined design is unique in the field and is the reason why we innovate so quickly. The AI component is typically trained before the main race, using data from the FP session. Once ready, the system is operated by a single person following the commands of the TV director. Operation involves selection of the graphics effect to be rendered, and selection of group of cars which should be augmented. Operator-free is also possible.

Augmenting Car Parts

Graphics

MotoAI delivers a video stream with graphics tailored to your broadcast style. Our system keeps graphics perfectly synced with the video and applies all estimated parameters accurately. Quick changes during the thrill of the race weekend are part of our service.

Augmenting Car Parts

Timing & Telemetry

Visualizing live speed or race position requires a connection to timing and telemetry data. This connection is optional for higher-level subscriptions.

Timing screen

Pricing

Our pricing depends on several factors, including the number of cars in the race, race length, connection to external telemetry. We also consider difficulty to realize the AI.

MotoAI Lite

  • 3k-5k EUR/weekend
  • Max 20 cars
  • Graphics output

MotoAI

  • 5k-7k EUR/weekend
  • Max 20 cars
  • Graphics output
  • Live telemetry

MotoAI Pro

  • 7k-15k EUR/weekend
  • Max 75 cars
  • Graphics output
  • Live telemetry
  • 3D analysis

Interested? Get in touch for a specific price quote at kalal@tldvision.com.